This font poster project was completed for the BYU Idaho Art 230 Class, Project 3. This project objective was to produce a font poster for fonts.com to promote an assigned typeface to other designers. Following a standard process of sketches, digital sketches, and refinement I settled on this poster version. I had many color and design variations during this project.

The assigned font was Neue Hass Grotesk, a sans serif font font that relies heavily on the beautiful designs of original typographer Max Miedinger. Working with a font in this way gives you plenty of opportunity to love it or hate it. This is a great font for many uses and is found all over the corporate and design world because of it's easy readability, and is one of the reasons I really have come to like this font as well.